197: TankGirl on AEC Proposal Design

This episode runs 36 min. 30 sec. 

David is joined by Deirdre Gilmore, FSMPS, CPSM and Nikki Hasbun of TankGirl Marketing, to discuss persuasive A/E/C Proposal Design.

Deirdre Gilmore headshot
Nikki Hasbun headshot

Deirdre Gilmore,  FSMPS, CPSM
PRESIDENT + LEAD STRATEGIST
Strategy First, this is where Deirdre lives and breathes. She is always thinking about the bigger picture and how we can move your goals down the battlefield to the win. She is intimately involved in every project, lending her 21 years of AEC marketing experience across the nation. Deirdre has the unique ability to take high level ideas and develop solid strategies for success. Whether it is creating and implementing a strategic vision, or digging deep to win a specific project, she ensures the team is always ready for battle with the right strategy to execute the plan. For over 20 years she has focused on business /marketing planning, strategic project pursuits, and supporting firms through the implementation of the tactics needed for success.

FUN FACT: Deirdre is Arizona’s only SMPS Fellow.

 

Nikki Hasbun
CREATIVE DIRECTOR/TRAINER
Nikki brings your brand to life. While the rest of the team is focusing on strategy, content and management – Nikki is the heart of the project. She has the unique ability to create memorable brands and marketing campaigns that resonate with your staff and your clients. She is passionate about great design, but moreover, about creating visual identities that stand apart from the competition, truly reflect your unique brand, are usable, and last.
FUN FACT: Nikki has spent most of her career as a consultant, helping numerous clients improve their brands and visuals.
In the last year, Nikki has provided over 200 training hours to over 500+ people!

Production of PSM Show is underwritten by: 

SMPS

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196: How To Hire Creative Services

Josh and David discuss how to work with, and hire, external creative services. We’ve worked on both sides of this equation and bring a unique perspective.

Production of PSM Show is underwritten by: 

SMPS

We Want to Hear From You

Let us know what you think about this episode. Should we do more interviews? Or, would you prefer just Josh and David (no guests)? Or should we get rid of Josh and David altogether? Use the form on our homepage to let us know.

 

Follow this Podcast
Apple Podcasts – click here
Stitcher – click here
Spotify – click here
Google Podcasts – click here