205: Content for Positioning

This episode runs 38 min. 36 sec. 

What are some content ideas that will help position A/E/C firms as the go-to expert? David and Bryon McCartney of Archmark talk about how firms might handle content creation themselves or if they need to hire outside help.

Bryon McCartney

Bryon McCartney is Chief Creative Strategist at Archmark* Architecture Firm Branding and Marketing.

They have helped 2,000+ architects increase their firm’s visibility and influence so they can win betterprojects.

Bryon has traveled around the world and calls himself an ”Archi-Geek.”

He is the lead instructor at SEOforArchitects.com, and a frequent contributor for Architect Marketing

Institute, Business of Architecture, Entrearchitect, Zweig Group, and many others.

* pronounced Ark-Mark

 

Production of PSM Show is underwritten by: 

SMPS

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Let us know what you think about this episode. Should we do more interviews? Or, would you prefer just Josh and David (no guests)? Or should we get rid of Josh and David altogether? Use the form on our homepage to let us know.

 

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204: Changes to Instagram

We all think of Instagram as a photo-sharing app, but how is Instagram changing? In a post to his own IG and Twitter, CEO of IG Adam Mosseri shared that they’re no longer just a photo-sharing app, and to expect change in the following months. Josh and David unpack what this may mean for your firm.

Production of PSM Show is underwritten by: 

SMPS

We Want to Hear From You

Let us know what you think about this episode. Should we do more interviews? Or, would you prefer just Josh and David (no guests)? Or should we get rid of Josh and David altogether? Use the form on our homepage to let us know.

 

Follow this Podcast
Apple Podcasts – click here
Stitcher – click here
Spotify – click here
Google Podcasts – click here