218: Career Path Part 2: Marketing

It’s a common story in AEC: you were headed down one career path and something happened and you ended up working for an architecture, engineering, or construction firm in marketing or business development. Some people thrive, and some struggle to build a career here. Frank and Deirdre get candid about forging a career in BD and Marketing. Listen to Deirdre’s guidance on a marketing career path in Part 2.

Deirdre’s top 5 tips to grow your career:

  • Learn who your real client is and treat them exceptionally well.
  • Bring new ideas in, all the time. Be a constant learner.
  • Demonstrate how you can impact revenue/profitability.
  • Learn the business of the business. You will gain a ton of respect.
  • Build relationships inside and outside of your firm. Especially with the CFO.

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    217: Career Path Part 1: Business Development

    It’s a common story in AEC: you were headed down one career path and something happened and you ended up working for an architecture, engineering, or construction firm in marketing or business development. Some people thrive, and some struggle to build a career here. Frank and Deirdre get candid about forging a career in business development and marketing. Listen to Frank’s guidance on a business development career path in Part 1.

    Frank’s top 5 tips to grow your career:

    • Find a Mentor – someone you can learn from and with
    • Find your Advocate – the person in the firm leadership that gets you
    • Find your Role Model – someone you want to emulate or aspire to be like
    • Get Yourself Out There – everyone has butterflies, go for it
    • Talk to Yourself – you are your own biggest champion, psyche yourself up, you got this

    We Want to Hear From You

    Let us know what you think about this episode. Should we do more interviews? Or, would you prefer just Frank and Deirdre (no guests)? Use the form on our homepage to let us know.

     

    Follow this Podcast
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